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Custom Trip Planning

Get your itinerary planned & travel deeper with the guidance of an Italy Expert



Online research leads you to endless option overload. Save hours of time and avoid making mistakes.



Be fully present on your trip knowing every detail has been taken care of for you.



Find a better balance between seeing the main sights and traveling deeper for a more authentic adventure.


About Your Italy Expert

Sierra Busch, Founder of Creative Edge Travel

From my first taste of la dolce vita in 2011, I've never stopped exploring its many regions. From the tall mountains in the north to the sunny heel of the boot in the south, I've scoured maps for Italy's hidden secrets, connecting with locals and soaking up the authentic everyday life along the way. This passion led to a career in travel in NYC, where I worked for top agencies and startups, planning luxury vacations for VIP clients. With more attention given to the size of the hotel's bathroom than what lies outside the door, I felt my values did not align and started to dream of a deeper kind of travel. I opened Creative Edge Travel in 2017. My goal is to bring my guests meaningful travel experiences that will forever connect them to the genuine spirit of Italy that so many others miss. All while helping to keep fading traditions and villages alive! 

How does it work?

Submit a short survey to help us understand the vision for your trip and any plans you've already made. 


Hop on a free 20 min Exploration Chat to ask questions and find out what it looks like to work together.


Register for custom trip planning by submitting a more detailed form and paying a deposit to get started. We'll then hop on a more in-depth call to dive into your itinerary and discuss an outline.

Pour yourself a glass of wine while we do the work! We'll send your custom itinerary proposal to your inbox. You'll then have full flexibility to adjust it until it's perfect for you!

Just want to book a few experiences and don't need all the bells and whistles?

From Our Customers


I cannot say enough about our memorable vacation planned by Creative Edge Travel! We were immersed into the beautiful world of Italian culture, including breakfast with a local artist, dinner at an ancient olive grove, cooking homemade pasta with a new friend at a gorgeous farmhouse and, best of all, making new friends in a foreign country. We could never in a million years have planned something like this on our own. Her wealth of connections to locals in Italy is truly remarkable. Creative Edge is the hidden secret to plan an Italian trip full of hidden treasures. We can't wait for Sierra to plan our next trip!

-Erin & Matthew, NYC

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