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The Italy NOT for Tourists, A Local Perspective on Abruzzo

Updated: Sep 3, 2020

stone village in Italy with snowy rooftops and mountains

Written by Elisabetta Verdone

What I am going to tell you about my dear region is something that I like to whisper with a low voice and there is a reason why.

Italy, outside of the stereotypical postcards of beautiful cities and historical monuments, is a colorful, patchwork blanket of 20 various and differing regions. Every region is a specific world, with different traditions, landscapes, colors, weather, food and even different dialects!

Besides many well known, famous and sometimes overrated regions, there are lands still unknown. This is the unconventional Italy. Uncrowded, rustic, and wonderful! It has not been packaged or decorated for the tourists. It is Italy for every day life, not for tourists.

Red poppies in front of a tall rocky mountain in Abruzzo Italy

That is the reason why I keep my voice low. I want these regions to be discovered but, on the other hand, I would like to keep them away from massive tourism to preserve the authenticity and the truth of these lands.

golden beach blue umbrella red boat couple on seashore italy abruzzo

Life in the Abruzzo hasn’t changed much over the years, and exploring here is like wandering into a gentler, kinder yesterday, a time with little or no crime and neighbors who watch out for one another.

Old ladies in pinafores bring their chairs outside and sit in gossiping groups, stringing onions into plaits. Instead of playing computer games, young boys are outside playing soccer. Families shop at open-air markets, not supermarkets, and if they don’t produce their own wine, they buy it from local vineyards.

abandoned church ruins abruzzo italy authentic

I can tell you about the importance of relationships, about the neighbours that cook a bit more and often bring you dinner  or share the fresh fruits from their garden. I can tell you about the people that engage you in genuine conversation on the bus or in the shops, something that most of Italy’s industrialised regions are losing. Relatively unknown to foreign visitors, the sparsely populated Abruzzo is where central Italy merges into the languid realms of the deep south. Even though many parts of the area are only an hour’s drive from Rome, it clings onto its secret feel.

The main town in the region, Pescara, has one of the best city beaches in Europe and not far away is some of the best skiing outside of the Alps. In spring, it’s possible to combine a morning on the Apennine ski slopes with an afternoon at the beach. Food is important in the Abruzzo, as it is everywhere in Italy. In most trattorie, everything is home-cooked and just like nonna (grandmother) used to make. In fact, sometimes, nonna still makes it. On the coast, dishes feature fish; inland, the cuisine becomes heartier, based on lamb and wild boar and amazing sweets.

Do not forget about the Sagra. “Sagra” is something I love of my country. In Italy, a “sagra” (from Latin “sacer”, “holy”, because in ancient time it was mainly a religious event), is a local festival that involves food. It is often dedicated to a specific and typical local food. Although there are many sagre through the whole year, they are more widespread during the hot summer season. The amplitude of gastronomic specialties covered across Italy is amazing.

A Sagra is much more than just a festival. It is something that involves entire villages. The grandmas cook the typical food, according to the old, traditional recipes, the children often serve the food or keep the area clean. We take sagre very seriously. It is a festive moment for the whole community. The streets become colorful, the people live outside and fully enjoy every single moment. And throughout the night, you can hear the music and see the lights from a distance.

This is the taste of my summer since my childhood. Sagre are organized all over Italy, mainly in the small towns or villages. So forget about the tourist restaurants and enjoy the authenticity of the Italian summer…Well, this Italian tradition has been incredibly amplified in Abruzzo which is considered the original region of the Sagra.


For the few foreigners who explore Italy’s last unspoiled regions, Abruzzo is the real “Green heart of Italy”. It is authentic, genuine, beautiful and really “strong and kind”(Forte e Gentile), as its tagline says. “Abruzzo is still little known, despite the great beauty it has to offer,” says a spokesperson from the local tourist board.

Others say that in the 1970s and 1980s, when other Italian regions were honing their tourist pitches, Abruzzo was concentrating on industry. But it’s also because, in most people’s minds, Abruzzo is now synonymous with disaster. In 2009, a 6.9-magnitude earthquake devastated the provincial capital, L’Aquila a medieval city stuffed with historic buildings and fortresses. More than 45 surrounding towns and villages were hit by the quake; over 300 people were killed, and 65,000 were left homeless.


The filmmaker Walter Nanni launched Uno Spot Per L’Abruzzo, a collaborative, crowd-funded effort by more than 60 film industry professionals. It’s time, they say, to show the world why Abruzzo deserves a place on every Italian travel itinerary. “We want to tell Italy and the world the story of the extraordinary beauty of our land,” says Nanni. “We want tourists to discover a unique place, washed by the sea, with two majestic mountains set just a few kilometres from the beach, and with an ancient food tradition that’s full of flavour. A holiday in Abruzzo is one away from tourist traps.”

A visit to Abruzzo can include anything ranging from the medieval fishing village of San Vito Chietino to Punta Aderci, a coastal nature reserve.  Abruzzo’s three national parks  are Gran Sasso, Majella, and Monti della Laga, which boast over 100 indigenous species, including the mythical Italian wolf. A majestic stop at Rocca Calascio is another option, a mountaintop fortress that stands proud despite damage from past earthquakes. Or there’s Roccascalegna, an 11th-century castle clinging onto a limestone bluff thrusting upwards into the sky and down to the Val di Sangro, an enchanting coastal valley by the Sangro River that’s part of “La Costa Dei Trabocchi,” famous for its unique fishing piers and pristine beaches.


Screenwriter Gisella Orsini, meanwhile, is concentrating on the region’s little-visited Roman remains and examples of its Roman presence (back in the day, Abruzzo was a beloved holiday destination for ancient Romans). The Abruzzo she’ll focus on includes Alba Fucens, an archaeological site where remains of Roman buildings, roads, and underground passages stand proud, a 2000-year-old theatre at Teramo, and the Santa Maria de Praediis church, erected in the 10th century using materials from Roman villas and temples.

“Only now are some taking notice of the extraordinary tourism potential of this ancient land,” Nanni says. “In the past, Abruzzo’s story has been badly told, without a vision of its future.” An extraordinary tourism potential, that must be discovered… yes, but not too quickly!

Creative Edge Travel offers small group and custom trips to the lesser-known areas of Italy. Visit our Upcoming Trips page to see where we’re headed next!

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